Movetia hat sich mit mehr als 30 Schweizer Hochschulen zusammengeschlossen, um Studierende für den Mehrwert eines Austauschsemesters oder eines Praktikums im Ausland zu sensibilisieren. Der Startschuss für diese nationale Kampagne fällt am Dienstag, 29. Oktober – die Kampagne läuft den ganzen November. Mehrere Rektorinnen und Rektoren von Bildungsinstitutionen in der Schweiz betonen die Bedeutung von Auslandsaufenthalten während der Ausbildung. 

Testimonials, a poster corner and a silent party are intended to sensitise students to the benefits of an experience abroad. The Mobility Days concept took place for the first time at three universities in three language regions of Switzerland.

Movetia’s mission has never been more relevant after a two-year health crisis: to enable all young people to undertake an exchange or mobility at least once during their education. In order to achieve this national objective and to restore the desire to go and discover, the national agency is launching the «learningbygoing» communication campaign on Tuesday, 30 August 2022. The campaign is aimed directly at young people by means of the best tool for mobility, the shoe. Experiencing an exchange in Switzerland or abroad for training purposes strengthens young people’s professional and personal skills as well as the country's training system.